Redesign Guides
Plan, rebuild and relaunch a website without losing what already works.
Signs Your Website Needs a Redesign (and When a Refresh Is Enough)
Practical warning signs that your website is holding your business back, from mobile problems to outdated software, and how to tell when a lighter refresh will do.
Read · 5 min read →Redesign GuidesHow to Plan a Website Redesign: A Step-by-Step Guide
A practical, step-by-step plan for a website redesign, from setting goals and auditing your current site to testing, launch and what to do afterward.
Read · 5 min read →Redesign GuidesHow to Redesign Your Website Without Losing SEO
Protect the search traffic you've earned during a redesign: inventory your URLs, set up 301 redirects, keep your content and titles, and monitor Search Console.
Read · 5 min read →Redesign GuidesHow to Run a Content Audit Before Your Website Redesign
A practical guide to inventorying your website's content, deciding what to keep, update, merge or remove, and writing better pages for the new site.
Read · 5 min read →Redesign GuidesMobile-First Redesign: Designing for Phones Before Desktops
What mobile-first design means and how to apply it in a redesign: responsive layouts, finger-friendly tap targets, readable text and fast pages on phones.
Read · 5 min read →Redesign GuidesAccessibility in a Website Redesign: A Practical Guide
The accessibility basics to build into a redesign: WCAG and its POUR principles, color contrast, alt text, headings, keyboard use and accessible forms.
Read · 5 min read →